A quiet wave of veganism has tacked its roots in pop culture. Veganism, vegetarianism and to a lesser extent, pescetarianism — existing for so long on the fringe — are finally having their moment in the mainstream, with many adopting the practices of eating solely vegetables and/or cutting out red meat, pork, poultry and dairy. Celebrity chefs, actors, athletes and musicians extoll the virtues of going vegan. Vegan challenges, wherein participants attempt to go entirely vegan for an allotted amount of time, are wildly popular. Smoothie bowls run rampant on social media; vegan options have crept onto menus everywhere from five star restaurants to fast food restaurants. (The popular California hamburger chain Fatburger, was recently the first fast food chain to introduce The Impossible Burger, made entirely of plant protein.) [Read more…]